For years the choice for agencies was brutal: sell services and stay capped by your hours, or build software and burn a year of runway before the first dollar. OMEGA collapses that choice. It is a complete hybrid SaaS and sales system you deploy inside Mass in about three hours, then resell to your own clients for $5k–$50k a build — software-grade product, service-grade margins, no dev team and no rebuild on every client.

This guide explains what OMEGA is, what a single deployment actually includes, how to price both your access and what you resell, and how to find and close clients. If you want to skip ahead, you can start building for free. Otherwise, read on.

TL;DR: OMEGA is a done-for-you, business-in-a-box you import into the App Builder, let Mass agents customize per client, and stand up live under that client's brand in ~3 hours. You lease access, learn the deploy once, and resell it as a repeatable $5k–$50k offer. Close one client and your access pays for itself — every deploy after that is margin.

What OMEGA actually is

OMEGA works on two layers, and keeping them separate is the key to running it as a channel:

• Layer A — selling OMEGA to your clients. The sales page, the low-ticket front-end, and the checkout that take a prospect from interest to a signed deal.
• Layer B — delivering OMEGA to your clients. The App Builder import, the customization agents, and the native Mass pieces — funnels, products, course area, email, metrics — that make up the actual deployment.

You buy access to OMEGA once, learn the deploy once, then run both layers as a repeatable system. The codebase carries the app; Mass agents carry the customization; the native features carry the funnel, course, email, and metrics.

What a single deployment includes

One OMEGA deployment is not a single funnel — it is a whole business-in-a-box for the client:

• A low-ticket ascension funnel with 4–10 entry-point offers that ladder a buyer up a value ladder. Each tier has a real offer behind it, built on Mass funnels and the product catalog, so the funnel transacts — it isn't a mockup.
• A content engine that ships roughly 1,500 A-level ads plus organic content out of the gate. The SaaS side keeps spinning fresh variants from reusable copy frameworks and content recipes, so the client never runs dry on creative.
• A metrics dashboard that shows how the funnel and content are performing — the numbers that matter, in one place, on the client's branding.
• A course area to house training, onboarding, or membership content, tied into the same account as the rest of the system.
• An email system that handles nurture and delivery — welcome sequences, follow-up, broadcasts — so leads from the funnel are worked automatically.
• Full custom branding. Everything ships under the client's name, logo, colors, and domain. From their perspective it is their system, not a rental.

The 3-hour deploy

OMEGA is designed to go from nothing to a live client system in about three hours. The work isn't writing the app — that already exists — it's importing it, letting Mass agents customize it, and switching on the native pieces.

1. Import the codebase into the App Builder. Start a new project and bring in the OMEGA codebase from its GitHub repo or a ZIP. The builder auto-detects the stack and gives you a real file tree, with the app ready to run in the preview.
2. Connect the client's infrastructure. Wire up Supabase for database and auth, and Stripe through the client's own account so payments route to them. Populated env files are locked against AI overwrites, so a regeneration can't wipe real credentials.
3. Let the agents customize it. Describe the client — brand, niche, offers — and Mass agents tailor the codebase: branding, copy, the entry-point offers, and the content recipes. The part that used to take weeks now runs as guided agent work.
4. Switch on the native Mass pieces. Funnels for the ascension funnel and its entry offers, Products for the offers behind each tier, the course area, the email system, and metrics for the dashboard the client logs into.
5. Drop the content and go live. Run the content engine to generate the ~1,500 A-level ads plus organic content, review and publish, then point the client's domain at the deployment and hand over the system on day one.

How to price OMEGA

There are two pricing structures in OMEGA, and keeping them straight is the whole model. One is what you pay to get access. The other is what your client pays for a deployment.

What you pay: agency access tiers

You lease the machine — you don't buy it once. The recommended structure:

• Builder — entry recurring access (~$497/mo). The codebase, the deploy training, and the Blueprint front-end so you can start landing clients.
• Partner — recurring access with unlimited deploys (~$997/mo). For agencies running OMEGA as their main channel, with unlimited client deployments.
• Licensee — white-label + rev-share (~$25k/yr). For top operators who want resell rights at scale, with a revenue share that grows as they grow.

The anchor that makes it an easy yes: an agency only needs to close one OMEGA client to be in profit. If their floor deal is $5k, any access price under that is a "your first client pays for it" close. Price so that line stays true.

What your client pays: deploy tiers

When you resell OMEGA, anchor high and convert in the middle with three named tiers:

• OMEGA Core (~$5k). The codebase deployed, 4 entry offers, the base content engine, course + email + metrics, the client's branding. Done-for-you once, the client self-runs.
• OMEGA Pro (~$15k). Core plus 10 entry offers, the full ~1,500-asset content drop, the recipe library, and the agent-driven variant engine, with a two-week onboarding.
• OMEGA Agency / White-label (~$50k). Pro plus resell rights, multi-client deploys, and fulfillment + lead-gen training.

A low-ticket Blueprint front-end (around $97–$497) is the bridge offer that feeds the channel: a prospect buys in low, sees the system, and ascends into a full tier.

How to find and close OMEGA clients

OMEGA is a high-ticket offer, so lead-gen is about reaching the right people with a clear mechanism, not blasting volume.

Who to approach. The best buyer already has an audience or an offer and is bottlenecked on a system: coaches and course creators with an audience but no ascension funnel; local and niche service businesses that need a branded system and steady lead flow; experts and influencers who can sell but have nothing productized; and agencies who want OMEGA as a flagship to resell.

Where to find them. Communities where your ICP already gathers (Skool, Facebook groups, Discords, niche forums), their own content (anyone posting about funnels, ads, or "I need a system" is signaling intent), your existing audience and clients, and borrowed audiences via events, podcasts, and partnerships.

How to open. Lead with the mechanism and the outcome, not features: open with a specific observation about their business, name the gap, offer the mechanism (a done-for-you hybrid SaaS + sales system, live in days, on their brand), and invite a low-friction next step. Use the CRM's AI outreach to build a tailored brief and first-touch sequence per contact.

The close. For a $5k–$50k offer, the strongest close is the math: one client, one funnel, pays for the whole system many times over. At this price an application → call → close flow usually converts better than a raw checkout — it qualifies the buyer, builds value on the call, and lets you tailor the tier. Use the low-ticket Blueprint as the top-of-funnel that feeds those applications.

Common mistakes to avoid

• Selling the codebase instead of the outcome. Clients don't want a repo; they want a system that prints leads and sales. Sell the business-in-a-box.
• Pricing access against your cost. Price it against the agency's first deal, not your compute. "Your first client pays for it" is the whole pitch.
• Skipping the front-end. Without the low-ticket Blueprint feeding it, a high-ticket offer has no top-of-funnel. Build the ladder before you launch.
• Treating every build as bespoke. The agents do the customization. Run the same deploy and the same handoff on every client so delivery stays repeatable.
• No qualification at $5k–$50k. A raw checkout at this price leaks. Use application → call → close and let the tier match the client.

Frequently asked questions

What is OMEGA?

OMEGA is a productized, done-for-you offer that turns a Mass agency into a reseller of a complete hybrid SaaS and sales system. You import the OMEGA codebase into the App Builder, Mass agents customize it for a client, and in about three hours that client has a self-sustained system live under their own brand. You then resell each build for $5k–$50k.

How long does an OMEGA deployment take?

About three hours. The app already exists, so the work is importing the codebase, connecting the client's Supabase and Stripe, letting Mass agents customize the branding and offers, switching on the native funnel/course/email/metrics pieces, and dropping the generated content before pointing the domain live.

What does each OMEGA deployment include?

A low-ticket ascension funnel with 4–10 entry-point offers, a content engine that ships roughly 1,500 A-level ads plus organic content with a SaaS variant generator, a metrics dashboard, a course area, an email system, and full custom branding on the client's own domain.

How much does it cost an agency to access OMEGA?

OMEGA access is leased, not bought once. The recommended structure is a Builder tier around $497/mo, a Partner tier around $997/mo with unlimited client deploys, and a Licensee tier around $25k/yr for white-label resell rights with revenue share. An agency only needs to close one client to be in profit.

Do I need to code to deploy OMEGA?

No. The OMEGA codebase carries the application, and Mass agents handle the per-client customization — branding, copy, the entry offers, and the content recipes. You import, describe the client, connect their infrastructure, and switch on the native Mass features.

Launch OMEGA as your flagship offer

The reason to run OMEGA isn't that the codebase is impressive — it is that it lets you sell a $5k–$50k system you can actually fulfill, in hours, without rebuilding from scratch each time. Close one client and your access pays for itself; every deploy after that is margin.

Ready to build? Start for free, explore the full feature set, or read the OMEGA guides in the knowledge base.

Related guides

• Low Ticket Ascension — the value ladder OMEGA's funnel is built on.
• How to Build a Sales Funnel With AI — the funnel mechanics behind each deploy.
• Service as a Software — the productized-services model OMEGA scales.
• Knowledge base — the full OMEGA deploy, fulfillment, and lead-gen playbooks.

The Mass Team